Welcome to Watchtower

There's nothing to set up. Watchtower has already found your sub-accounts and started checking them.

What happens now

Right away: Watchtower starts checking your sub-accounts the moment you install, and the dashboard fills in as each one finishes. Sub-accounts added after install start being checked after a 7-day settling period, or sooner if you choose Start monitoring now.

Soon after: your first email, a full audit of every sub-account, is sent within 15 minutes of the first check finishing.

Every day after: one email at the hour you choose, with what's new, what's fixed and what's still open. A quiet day still gets an email, and a clean agency gets a plain all-clear, so you're never left wondering whether it's still watching.

What it looks like: a sample digest and dashboard, built from invented data.

Where to find it

Watchtower is in your agency's left-hand menu. Every sub-account is sorted worst first, with each problem in plain language. Fix opens the sub-account, on the exact settings page where one exists.

Two things worth doing on day one

1. Check who gets the email. Settings → Recipients. It starts with the email address on your agency account. If you don't see one there, add yours. Without one, no email will be sent. Add up to two more, like an ops lead or a VA who does the fixing, each with their own alert level.
2. Set the schedule. Settings → Digest schedule. Pick the hour you actually read email, and how often: daily, weekly or paused. Checks start about 30 minutes before the email so it reflects a fresh check. If a check runs long, the email waits up to 30 minutes for it. After that it goes out with everything that was checked and says which sub-accounts it couldn't check.

What it watches for

• Leads that never get a reply: workflows that aren't published, leads with nothing sent back, conversations left unread.
• Messages that don't arrive: email bounces, SMS failures, texts rejected for missing A2P registration, send volume dropping.
• Bookings and calls that can't happen: calendars, phone numbers and two Voice AI setup problems (an agent on a switched-off number pool, an action pointing at a missing field).
• Payments that fail: shared failure reasons, test mode.
• Pages and connections that break: dead trigger links and redirects, forms with no submissions, Facebook Ads, social posts, AI agents switched off.
• Setup that drifted: custom values, fields, tags, pipeline stages, users.

If something looks wrong

Every finding has an Actions menu.

• Snooze it for 7, 14 or 30 days if it isn't urgent. It comes back if it is still found. Unsnooze ends it early.
• Ignore it if it's deliberate. It needs a reason. Your team sees that reason. Stop ignoring puts it back, with the reason ready if you ignore it again.
• Mute a check for one sub-account or the whole agency if it will never matter. It needs a reason. It stays on the dashboard but leaves the email. Undo it in Settings → Muted checks.

If Watchtower got it wrong, use "Is this finding wrong? Tell us". It helps us make the check better.

Set your standard

Settings → Sub-account standards. Capture your best-configured sub-account, and Watchtower checks other sub-accounts built from the same snapshot against it.

Watchtower is read-only. It reports problems and links you to them. It never edits your clients' sub-accounts.

Questions: support@shajstudio.com